© Attitude Motorsports Marketing, LLC- 2011 all rights reserved.  www.attitudemotorsports.com
Dan Vanden Heuvel
President
920-915-8777
flydtmn77@aol.com
Visit our official website at:
www.midwest-offroadracing.com
Company Branding: Company logos on race vehicles, trailers, website, videos, printed schedules and all printed materials, which provides year round marketing.

Banners: Fans will see your banners hanging in the pits at live events. And your banners will also be visible during interviews conducted in the pit areas.

Fan Access with an “Open Pit” Policy: Watch the excitement on the faces of the race fans as they have their picture taken with their favorite driver or standing next to one of the race vehicles. This is where the bond is created between the race fan, the race team and your company.

Customer or Employee Entertainment: Many companies have discovered that a day at a motorsports event is a great way to say “Thank You” to key employees and valued customers. Give them access to the pit area and even VIP seating at some events and they will be more loyal to your company than ever before.

Trade Shows: Imagine the attention your display area will receive with having your race team and vehicle on display, available for autographs and photos. What a great way to draw additional exposure to your company and build excitement around your sponsorship involvement.

Store Location Personal Appearances: Opening a new store? Want to draw additional attention to an already established location? Do it with a special event. Have your race team on display at your store for a day. Watch the traffic coming in when people see these race vehicles, haulers and drivers in your parking lot.

Company Meetings Personal Appearances: Want to motivate your employees? Have your race team be part of your next company meeting. Imagine the excitement of your employees when they get to have their picture taken with the drivers.

Mailing List: Access to mailing lists gathered through newsletters and contests.

Websites / On-Line: Coverage on websites like; torcseries.com, offroad.com, dirtsportsmag.com, dirt-newz and many others.

Title Sponsorship of both Sportsman Only MORR events will include the following marketing opportunities.

Banner Displays:

On-Track - Turns 1,2,3,4 & Backstretch. (of original dirt short track)
On-Facility - Camping Gate, Spectator Gate, Pit Area
(all banners supplied by YOUR COMPANY)

Incorporate Your Company Name into Event:

YOUR COMPANY Fox Valley Off-Road Challenge
YOUR COMPANY Great Northern Off-Road Challenge

Create ad copy for track announcer to read before and after each class race.

The track announcer will always refer to the event as it is named by YOUR COMPANY.

The track announcer will interview YOUR COMPANY representative during each day.>br>
Feature YOUR COMPANY during podium interviews.

The events will be thoroughly promoted on the MORR website with banner ads promoting the event and YOUR COMPANY products.

Separate event information page with YOUR COMPANY corporate links.

At event YOUR COMPANY product display, including on site sales by YOUR COMPANY area distributor.

All press releases will prominently feature YOUR COMPANY name.

All podium finishers’ plaques will feature YOUR COMPANY NAME. (provided by MORR.)

At the year end Sportsman banquet YOUR COMPANY name will be prominently displayed.

YOUR COMPANY listed as year end points fund contributor.

YOUR COMPANY has the first option to supply year end plaques at the year end championship banquet featuring YOUR COMPANY.

Official Product Sponsorship

Official Product Sponsorship of the Sportsman Only events entitles YOUR COMPANY to:

Official sponsorship announcements five times each day.

One Trackside banner

One Pit area banner

Product Display in Spectator/Pit Area.

Banners to be supplied by YOUR COMPANY

Ad copy will be created for track announcer to read three times during each race day.

YOUR COMPANY and logo listed as official product sponsor on MORR website.

Listed as year end points fund contributor.



Participating Sponsor

Announced at track as such listing and logo on MORR website and any advertising for the Sportsman only events.

Podium Sponsorship

Track announcer states, “Let’s go out the YOUR COMPANY Podium Celebration”

Starting Grid Sponsor

“Here’s the YOUR COMPANY starting grid for the xyz Super Buggy race.”

Performance of the Race

During podium announcements, officials determine the best performance during the class race, the winner is announced as “YOUR COMPANY Best Performance of the race is #99 Joe Smith.”

Top Performing Team for the Weekend (Off track)

During podium announcements during Sunday’s race, officials determine Top Performing Team; the winner is announced as “YOUR COMPANY Top Performing Team of the weekend in x-class is Johnson Racing.”

The classes of racing include: Classix, Formula 4x4, Enduro Truck, Light Buggy, Single Buggy, Super Buggy, Pro Stock Truck, Super 4x4, Super Truck.

Sportsman Class Sponsor for both Sportsman only events will include:

Incorporating YOUR COMPANY name into the class title.
Example - YOUR COMPANY Super Buggy

Two of YOUR COMPANY banners will be displayed around the actual track.

One of YOUR COMPANY banner will be displayed at spectator gate.

One of YOUR COMPANY banner will be displayed at pit area.

Five minute interview with company representative during each day of racing with track announcer.

Ad copy for track announce to read before the start of YOUR COMPANY class race.

Banner ad on MORR website with YOUR COMPANY link.

All posted race schedules will have the class race listed with YOUR COMPANY name.

All press releases will feature YOUR COMPANY NAME when discussing the class YOUR COMPANY is sponsoring.